BLOCK

Content Marketing Manager
This healthspan technology company was founded by NBA Hall-of-Famer Steve Nash. The startup required a new inbound marketing strategy to increase brand visibility, drive user acquisition, and generate leads for corporate partnerships.  I increased BLOCK’s social following 125% by producing, editing, and posting three weekly social posts related to the brand’s mission and product. Both B2B and B2C marketing materials were captured through local and on-location shoots that would later be used for the brand’s website, social media, app, and internal decks.